MARKET RESEARCH

Pronunciation (US):

(GB):

IPA (US):

 Dictionary entry overview: What does market research mean? 

• MARKET RESEARCH (noun)
  The noun MARKET RESEARCH has 1 sense:

1. research that gathers and analyzes information about the moving of good or services from producer to consumer

  Familiarity information: MARKET RESEARCH used as a noun is very rare.

 Dictionary entry details 

• MARKET RESEARCH (noun)

Sense 1

Meaning:

Research that gathers and analyzes information about the moving of good or services from producer to consumer

Classified under:

Nouns denoting acts or actions

Synonyms:

market research; marketing research

Hypernyms ("market research" is a kind of...):

research (systematic investigation to establish facts)

Hyponyms (each of the following is a kind of "market research"):

market analysis (marketing research that yields information about the marketplace)

product research (marketing research that yields information about desired characteristics of the product or service)

consumer research (marketing research that yields information about the motives and needs of different classes of consumers)