English Dictionary |
LOSS LEADER
Pronunciation (US): | (GB): |
IPA (US): |
Dictionary entry overview: What does loss leader mean?
• LOSS LEADER (noun)
The noun LOSS LEADER has 1 sense:
1. a featured article of merchandise sold at a loss in order to draw customers
Familiarity information: LOSS LEADER used as a noun is very rare.
Dictionary entry details
Sense 1
Meaning:
A featured article of merchandise sold at a loss in order to draw customers
Classified under:
Nouns denoting man-made objects
Synonyms:
drawing card; leader; loss leader
Hypernyms ("loss leader" is a kind of...):
feature (an article of merchandise that is displayed or advertised more than other articles)
Learn English with... Proverbs |
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"If it does not get cloudy, it will not get clear." (Albanian proverb)
"Ask thy purse what thou should'st buy." (Arabic proverb)
"He who has nothing will not eat. If you want flour, go gather chestnuts." (Corsican proverb)