CONSUMER RESEARCH

Pronunciation (US):

(GB):

IPA (US):

 Dictionary entry overview: What does consumer research mean? 

• CONSUMER RESEARCH (noun)
  The noun CONSUMER RESEARCH has 1 sense:

1. marketing research that yields information about the motives and needs of different classes of consumers

  Familiarity information: CONSUMER RESEARCH used as a noun is very rare.

 Dictionary entry details 

• CONSUMER RESEARCH (noun)

Sense 1

Meaning:

Marketing research that yields information about the motives and needs of different classes of consumers

Classified under:

Nouns denoting acts or actions

Hypernyms ("consumer research" is a kind of...):

market research; marketing research (research that gathers and analyzes information about the moving of good or services from producer to consumer)