MARKETING

Pronunciation (US):

(GB):

IPA (US):

 Dictionary entry overview: What does marketing mean? 

• MARKETING (noun)
  The noun MARKETING has 3 senses:

1. the exchange of goods for an agreed sum of money

2. the commercial processes involved in promoting and selling and distributing a product or service

3. shopping at a market

  Familiarity information: MARKETING used as a noun is uncommon.

 Dictionary entry details 

• MARKETING (noun)

Sense 1

Meaning:

The exchange of goods for an agreed sum of money

Classified under:

Nouns denoting acts or actions

Synonyms:

marketing; merchandising; selling

Hypernyms ("marketing" is a kind of...):

commerce; commercialism; mercantilism (transactions (sales and purchases) having the objective of supplying commodities (goods and services))

Hyponyms (each of the following is a kind of "marketing"):

sale (the general activity of selling)

resale (the selling of something purchased)

hawking; peddling; vending; vendition (the act of selling goods for a living)

telecommerce; telemarketing; teleselling (the use of the telephone as an interactive medium for promotion and sales)

retailing (the activities involved in selling commodities directly to consumers)

dutch auction (a method of selling in which the price is reduced until a buyer is found)

dumping (selling goods abroad at a price below that charged in the domestic market)

syndication (selling (an article or cartoon) for publication in many magazines or newspapers at the same time)

sellout (the selling of an entire stock of something)

sale (a particular instance of selling)

wholesale (the selling of goods to merchants; usually in large quantities for resale to consumers)

retail (the selling of goods to consumers; usually in small quantities and not for resale)

capitalisation; capitalization (the sale of capital stock)

bootlegging (the act of selling illegally or without permission)

bootlegging (the act of making or transporting alcoholic liquor for sale illegally)

private treaty (a sale of property at a price agreed on by the seller and buyer without an intervening agency)

bait and switch (a deceptive way of selling that involves advertising a product at a very low price in order to attract customers who are then persuaded to switch to a more expensive product)

Holonyms ("marketing" is a part of...):

marketing (the commercial processes involved in promoting and selling and distributing a product or service)

Derivation:

market (deal in a market)

Sense 2

Meaning:

The commercial processes involved in promoting and selling and distributing a product or service

Classified under:

Nouns denoting acts or actions

Context example:

most companies have a manager in charge of marketing

Hypernyms ("marketing" is a kind of...):

commerce; commercialism; mercantilism (transactions (sales and purchases) having the objective of supplying commodities (goods and services))

Meronyms (parts of "marketing"):

distribution (the commercial activity of transporting and selling goods from a producer to a consumer)

marketing; merchandising; selling (the exchange of goods for an agreed sum of money)

packaging; promo; promotion; promotional material; publicity (a message issued in behalf of some product or cause or idea or person or institution)

Hyponyms (each of the following is a kind of "marketing"):

neuro-marketing; neuromarketing (marketing based on studies of consumers' sensorimotor, cognitive, and affective responses)

channel; distribution channel (a way of selling a company's product either directly or via distributors)

direct marketing (marketing via a promotion delivered directly to the individual prospective customer)

Derivation:

market (make commercial)

Sense 3

Meaning:

Shopping at a market

Classified under:

Nouns denoting acts or actions

Context example:

does the weekly marketing at the supermarket

Hypernyms ("marketing" is a kind of...):

shopping (searching for or buying goods or services)

Derivation:

market (deal in a market)

 Context examples 

If you dream of having your own television or radio show or marketing your own app, this is the month to get serious about your dream.

(AstrologyZone.com, by Susan Miller)

A formal submission to FDA from any legal person or entity to obtain permission for manufacturing and marketing a biological product subject to licensure under section 351 of the Public Health Service Act.

(Biologics License Application, NCI Thesaurus)

A document defining content and form of the information that has to be supplied with or about a pharmaceutical product by or on behalf of the marketing authorization holder.

(Pharmaceutical Product Information, NCI Thesaurus)

Any action that can, in the context of a study or a post-marketing investigation, be defined, planned, scheduled or performed.

(Activity, NCI Thesaurus/BRIDG)

A marketing category for bulk ingredients intended for individual compounding for veterinary patients, regardless of the existence of a prescription.

(Bulk Ingredient for Animal Drug Compounding, NCI Thesaurus)

Twilight was falling as Martin left the fruit store and turned homeward, his marketing on his arm.

(Martin Eden, by Jack London)

A document defining content and form of the information that has to be supplied with or about a medical product by or on behalf of the marketing authorization holder.

(Medical Product Document, NCI Thesaurus)

All the species listed under these categories have been granted full protection by environmental agencies, and capture, transport, storage, custody, handling, processing, and marketing of these animals is prohibited.

(Over 300 animal species threatened in Bahia, Agência Brasil)

Postmarketing (Phase 4) studies to delineate additional information about the drug's risks, benefits, and optimal use that may be requested by regulatory authorities in conjunction with marketing approval.

(phase IV trial, NCI Thesaurus/CDISC)

The work of an informatics nurse can involve any and all aspects of information systems, including theory formulation, design, development, marketing, selection, testing, implementation, training, maintenance, evaluation, and enhancement.

(Informatics Nurse Specialist, NCI Thesaurus)